How Perplexity Picks Which Sites to Cite | Microanswer
How does Perplexity pick which sites to cite? It searches the web live, then favors pages that answer the question directly, come from trusted sources, are recently updated, and include specific facts it can quote. If Perplexity's crawler can't reach your site, you can't be cited at all.
How to get cited more often:
→ Check that robots.txt isn't blocking PerplexityBot
→ Put the direct answer in the first lines of the page
→ Add specific data, examples and named experts
→ Keep key pages fresh and dated
→ Earn mentions on sites Perplexity already trusts
Does Perplexity only cite big websites? No. Smaller sites get cited when they give the clearest, most specific answer to the exact question.